Business3 sources

Starbucks to Implement AI for Personalized Drive-Thru Menus

  • Starbucks CEO Brian Niccol announced the plan during an earnings call.
  • The technology will recognize customers, present personalized menus, and streamline payments.
  • The initiative is part of Starbucks' broader strategy to improve customer service using AI and other technologies.
  • The company aims to make the ordering process more effortless for customers.
  • Starbucks' U.S. sales are improving, indicating the effectiveness of its turnaround plan.
Starbucks to Implement AI for Personalized Drive-Thru Menus | Split Angle