Pennsylvania Enacts Law on AI-Generated Ad Labeling

• Pennsylvania Governor Josh Shapiro signed the Artificial Intelligence Deceptive Advertising Act into law.
• The law requires labels on all ads significantly modified or generated by AI.
• Labels must be in the same format as the ad itself, including TV commercials, printed flyers, and more.
• The law aims to prevent deceptive advertising practices involving AI-generated content.
• The law applies to all forms of ads, from million-dollar television commercials to printed flyers.