iTunes Store Revival After 27 Years

• Artists like Taylor Swift and Ariana Grande are using the iTunes Store to boost their chart positions.
• The iTunes Store, retired by Apple in 2019, is experiencing a resurgence.
• Record labels and artists are utilizing the throwback music store to capitalize on their fan base.
• The revival is attributed to the strategic use of the iTunes Store by multiple artists.
• The Financial Times reported on the unexpected comeback of the iTunes Store.