Technology3 sources
Hinge tests cheaper subscription plan and new feature
- Hinge is testing a cheaper subscription plan to address user dissatisfaction.
- The new feature on Hinge allows users to indicate dealbreakers, such as a dislike for AI.
- Match Group, Hinge's parent company, announced the tests during its Q3 earnings call.
- Hinge is part of Match Group's suite of dating apps, which also includes Tinder and OkCupid.
- The tests aim to improve user experience and retention on the platform.