Google Releases 'When to Buy' Guide for Holiday Shopping

• Google has released a 'When to Buy' guide to assist shoppers in finding discounts.
• The guide offers advice on shopping strategies and the best times to buy items.
• The guide was released on Thursday morning and was featured on NBC's TODAY show.
• Google's guide is based on its own data and aims to help shoppers score the best deals.
• The guide is available to assist shoppers in planning their holiday purchases.